In just a few short years we’ve become the largest residential rental brokerage company in Texas and one of the largest in the entire country. With thousands of new rental transactions brokered each month, we place tenants in leases worth more than $200 Million in annualized rental income (2016). We recently began expanding our services to help our loyal customers buy and sell homes as well. What makes us different than the traditional brokerage model? It’s our unique approach to combining Innovative Technology, Experienced Agents and Online Customer Acquisition…
Our unique approach starts with a commitment to developing innovative technology to support our customers and agents. Our proprietary systems provide end-to-end optimization from our revolutionary CRM systems to predictive analytics, machine learning and sales automation. We’re truly a technology company first, and a real estate services company second. Our data driven approach to an optimized and repeatable process has secured a dominant position in the markets we serve.
In an industry plagued with independent contractors and rampant turnover, we’re doing real estate completely different. Almost all of our agents are full time employees; not independent contractors. Every team member is extensively trained, managed and fortified by our corporate support operations ensuring consistent and repeatable sales outcomes. Our agents focus on helping customers find apartments and generating commissions and nothing else. All customer acquisition, invoicing and support is provided by our extensive support operations, allowing our agents to focus on what they do best; providing the best home search assistance possible.
We’re experts at meeting our customer where they start their real estate search – online. Our data driven approach to traffic growth and lead generation focuses on targeting the most profitable customers at the lowest acquisition costs. From impression to profit, every online channel we invest in is tracked, measured and tested to maximize ROI. With more than 10 years of data and experience at our disposal, we’ve proven our ability to compete online against even the largest ILS brands.